Why Do I Need the MLS?
According to the National Association of Realtors, only 13% of properties are sold without the MLS. That means an overwhelmingly 87% of properties are sold every year using the MLS system! There are two main reasons the MLS works so well. First, most property buyers today still prefer to work with Real Estate agents when searching for properties. Agents provide a great deal of information for the property buyer and many buyers are reluctant to enter into contract agreements without an agent. A large part of the agents job lies in finding properties that suit the buyer's criteria. With the MLS, a Real Estate agent can search properties for sale that suit their buyer's budgets, location preferences and other requirements. From the MLS they are able to quickly put together a list of suitable properties. The buyers that Real Estate agents work with are ready, willing and able to buy a lot or land, and as most sellers know, finding a serious buyer is one of the hardest things when selling your lot or land. By listing your lot or land in the MLS, Real Estate agents and property buyers will know you are serious about selling your lot or land.Second, the internet is quickly changing the way properties are bought and sold. For those property buyers not wanting to use a Real Estate agent, the public internet sites allow them to view properties that are currently listed in the MLS for sale (unlike the MLS where updates are immediate, listings on the public web sites are typically updated every 2-3 days). However, as a seller, the only way to have your lot or land listed on these public websites is by first being listed in the MLS. The MLS system, then in turn, transfers your listing to the various public internet sites.
By listing your lot or land in the MLS you will be opening up a world previously unknown to For Sale by Owners. Not only will Real Estate agents have access to your listing with their qualified buyers, but millions of people all over the world will be able to view your lot or land for sale. Using the MLS cuts through the complexities of selling your lot or land yourself, exposes your property to those most likely to purchase it, and makes sure you won't waste time showing your lot or land to those who aren't truly interested.
